Promotional items,
that that measurably work.
Smart Giveaway is a brand of Pixels AG in Lucerne. We combine physical promotional items with digital experiences, turning every tap into a measurable touchpoint. No wastage, no guesswork. Just clear numbers.
78% of promotional items in Switzerland are throwaway articles with zero feedback. We're turning that around: every giveaway becomes a digital touchpoint, every contact measurable, every franc of advertising budget traceable.
Phygital as the new standard. By 2028, every second Swiss SME should have at least one phygital promotional item in use: measurable, sustainable, and with clear ROI.
Consulting and project support from Lucerne. We know the Swiss market, work to Swiss quality standards, and use GDPR/FADP-compliant processes. Professionally strong, personally accessible, transparent in execution.
A decision-maker
who is an entrepreneur himself.
Pascal Arnold founded Pixels AG in Lucerne in 2016. Today he leads teams in marketing, tech, and sales as a board member of Prixo AG. He knows from his own experience why promotional items need to be measurable.
„I've seen too many client projects where 5,000 pens were printed but no one knew whether a single one ever led to a lead. Phygital solves exactly this problem."
Pascal Arnold, Founder Pixels AG
What drives us. And what we reject.
Measurability before beauty
An elegant promotional item without tracking is a business card to us, not a marketing instrument. Every campaign gets a dashboard.
No empty promises
We communicate prices transparently, delivery times realistically, and show results based on real client data. Not on marketing slides.
Data protection is standard
NFC tags don't read personal data. Our dashboards are GDPR-compliant. Swiss hosting, clear data flows, no tracker consoles.
Sustainable instead of disposable
One NFC pen replaces 10 QR flyers. One table display replaces 500 printed menu cards per year. Phygital saves paper, verifiably.
Smart Giveaway is part of Pixels AG.
Pixels AG operates three specialised brands. All from Lucerne, all with the same ambition: digital creative work that delivers results.
Phygital promotional items with measurable ROI. Swiss quality standards, available worldwide.
smart-giveaway.ch →Speak with us directly.
No sales funnels.
Pixels AG · Mühlemattstrasse 8, 6004 Lucerne · Switzerland